Google Search Console vs. Google Analytics: Which One Is Right for You?
Learn the differences between Google Search Console and Google Analytics, and determine which is the right choice for your website. Read our comparison guide now.
Combining SEO & PPC Strategies For Maximizing ROI
For those in the marketing industry or business owners seeking to boost revenue, an effective partnership between SEO and PPC is a perfect match for your marketing strategies.
Something Suspicious is Going On With Google Ads Account Managers (Scam Alert!)
There have been reports circulating online of scammers posing as Google Ads account managers in order to collect personal information from unsuspecting individuals.
Generating Revenue Through Native Ads (4 Reasons To Do It)
Native ads are a great way to generate ad revenue for your business. It’s different from other advertising forms, such as Google or Facebook Ads. In 2016, Search Engine Journal (SEJ) published an article stating how relying heavily on Google Ads and Ad Exchanges to generate profit had backfired. In addition, they found out that […]
Why Does Click Volume Decrease In Your Site? [4 Reasons & Solutions]
Your research has shown a decline in interest. Do we need to be concerned? Yes. Possible commercial prospects may pass you by. If your company isn’t getting its fair share of online traffic, your rivals steal potential clients with every click they get. With only about 3 percent of website visits converting, attracting those clicks […]
Benefits Of Optimized PPC For Increasing Landing Page Conversion Rate
PPC or pay per click services is the ideal tool to gain new leads for your business. Companies often overlook pay per click advertising services. There are several benefits for PPC advertising, and here are some you should know about: It allows for quick entry. Easy to track and measure. Works incredibly well with other […]
An Easy Guide To Setting Up Your Google Adwords Account
So you are a company that has a perfect website. Your site is filled with relevant content, and it’s easy to navigate and is structured correctly. But your website will have no use if it doesn’t have any visitors. Now to help you with driving traffic, you need Google Ads, previously known as Google Adwords. […]
How Small Businesses Can Benefit From Smart PPC Advertisement
You must be tired of hearing about the wonders PPC advertisement. From reading about social media PPC campaigns to pitches from digital agencies who sell you on search engine marketing(SEM) and PPC you must be hard of hearing about it. However, as much as it seems like they are all beating the same drum, there […]
Pay Per Click Service Basics That You Should Know About
Pay per click service or PPC is an advertising tool that helps businesses showcase their products and services to enhance their reach and encourage growth in the process. Odds are until now you have heard a lot about PPC and its impact. So if you want to start working on business growth then PPC is […]
The Aftermaths of Hiring a Digital Marketing Consultant for Steady Business Promotion
Where you spend most of your time in a day? It is not at home or in the office. It is in the online world. Thus, to get your complete attention, the digital world will be the best place. All expert marketers are shifting their approach and strategy towards the digital world. This global shift […]